2008新加坡戶外廣告獎(Singapore Outdoor Advertising Awards 2008)2008/09/23 止
戶外廣告是亞洲太平洋地區發展最快速的媒體之一；海報設計是最能展現設計者的創意天分。
2008新加坡戶外廣告獎，今年已是第7年的辦理。從最初新加坡的地區性活動，已經吸引環太平洋地區的各國共同參與。
SOAA已經被認可為區域的創意領導的展示會，他同時是由新加坡廣告協會及新加坡設計師協會共同支持。
Categories
Singapore Entries only
Regional Entries only
BEST OF SHOW AWARD (Singapore)
BEST OF SHOW AWARD (Regional)
New Awards
Marketing Directors' Choice **
Consumers' Choice **
*For S22 or R16 categories, the judges will be considering strategy, innovative outdoor media buys, execution and results. The entry should be in PowerPoint presentation format (on CDRom) with background and photographs or examples of the final execution.
** These two awards cannot be entered. Senior Marketing Directors will make a selection and a research company will undertake a poll of consumers.
Singapore Entries only
- S1 Large Billboard
- S2 Digital Poster/Video
- S3 Bus Shelter(Single Ad)
- S4 Bus Shelter(Campaign)
- S5 MRT Station(Concourse)
- S6 MRT Station(Platform)
- S7 MRT Train Carriage(Single Ad)
- S8 MRT Train Carriage(Campaign)
- S9 Bus Back/Side Panels
- S10 Wholly-Painted Bus
- S11 Bus Interior
- S12 Taxi-Top
- S13 Wholly-Painted Taxi
- S14 Ambient/Guerilla(Single item or event)
- S15 Ambient/Guerilla(Campaign)
- S16 Point of Purchase(POP) Display
- S17 Mobile Phone Campaign
- S18 Best Campaign across more than one Outdoor Media
- S19 Exhibition Stand Design(54sqm and below)
- S20 Exhibition Stand Design (Above 54sqm)
- S21 Best Use of the Media
- S22 Most Effective Outdoor Media Plan*
- S23 Most Innovative Outdoor Idea
- S24 Best New Outdoor Media (Sponsored by JCDecaux Singapore Pte Ltd)
- S25 Gem Award for unpublished work
- S26 Free Postcards (Single) (Sponsored by ZoCard)
- S27 Free Postcards (Campaign) (Sponsored by ZoCard)
Regional Entries only
- R1 Large Billboard
- R2 Bus Shelter(Single Ad)
- R3 Bus Shelter (Campaign)
- R4 Train Station (Single Ad)
- R5 Train Station (Campaign)
- R6 Train Carriage (Single Ad)
- R7 Train Carriage (Campaign)
- R8 Wholly-Painted Bus
- R9 Wholly-Painted Taxi
- R10 Ambient/Guerilla (Single item or event)
- R11 Ambient/Guerilla (Campaign)
- R12 Exhibition Stand Design (54sqm and below)
- R13 Exhibition Stand Design (Above 54sqm)
- R14 Point of Purchase (POP) Display
- R15 Highway Billboard
- R16 Most Effective Regional Outdoor Media Plan*
BEST OF SHOW AWARD (Singapore)
BEST OF SHOW AWARD (Regional)
New Awards
Marketing Directors' Choice **
Consumers' Choice **
*For S22 or R16 categories, the judges will be considering strategy, innovative outdoor media buys, execution and results. The entry should be in PowerPoint presentation format (on CDRom) with background and photographs or examples of the final execution.
** These two awards cannot be entered. Senior Marketing Directors will make a selection and a research company will undertake a poll of consumers.
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